Posted in:

Jonathan Openshaw Decodes: Short-termism

Trends Forecaster Jonathan Openshaw takes a look at how the modern phenomenon of short-termism affects all parts of society. In our Decodes: Short-termism research, he looks at whether it impacts our ability to be present in decision-making for our future.

‘Short-termism affects all parts of society, it’s economic, social and cultural. Systemically, the economy is wedded to short-termist delivery. What you’re demanding from people and teaching people to do as business professionals is deliver on the short-term and sacrifice on the long-term.

‘A lot of things that happen around digital culture are incredibly seductive. This mentality has allowed us to build these business models that are based on the transience. A really telling statistic is that in the 1960s, the average amount of time for a stock to be held in a company was eight years. In 2016, it was eight months.’

Sign up to receive the Moneyfarm newsletter

Get the latest news and tips for managing your finances, straight to your inbox.

By making an investment, your capital is at risk.

We’ve worked with a panel of world-leading experts including Trends Forecaster Jonathan Openshaw, Behavioural Economist Ivo Vlaev, Life Coach Fiona Buckland,  and Author Lucy Mangan to create this Decodes: Short-termism research.

Jonathan Openshaw is a writer, editor, lecturer and author specialising in the consumer industries, with a focus on technology, luxury and retail. Jonathan works for Soho House group, where he’s an in-house editorial consultant, and Mr Porter, where he writes a monthly column on the future of the workplace. Formerly the editorial director of trends forecasting business, The Future Laboratory, and business editor of Monocle magazine, he has a first-class degree in Social Anthropology from the University of Cambridge.

Match with a portfolio and start investing today


Simple, efficient and low cost, Moneyfarm helps you protect and grow your money over time.

Sign up with Moneyfarm today to match with an investment portfolio that’s built and managed to help you achieve your financial goals.

Make your money work harder for you, without breaking a sweat.

Get started